Halbert Landers: Forging Relationships with Social Media

Whether you’re a new to marketing via social media altogether or just looking to penetrate a new market, initially it can seem mildly challenging to rub shoulders with and get the attention of the proper people. Believe it or not however, it is very much possible to do so as long as you are consistent & the time needed can be rather short when the right strategy is used.

When forging relationships via social media to further your brand’s presence & authority, there are some simple strategies to use for organic and targeted growth:

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Matthew Sherborne: Beyond Social Bookmarking – Techniques to Go Viral

Have you ever wanted one of your website posts to explode in popularity and achieve hundreds, to thousands of visitors within an hour or two? This phenomenon happens when people share your content with their network of friends and is known as, “Going Viral.” In just a few moments I’ll share with you some proven ways you can implement this effect in your own content to get the similar results.

First, let’s cover a common misconception. Submitting your post to a social bookmarking site and having it become wildly successful doesn’t usually just happen. It takes some careful planning and setup ahead of time to get great results.

Sure, you can create a post and submit it to a social bookmarking site to create a simple, one-way backlink. There’s no magic to submitting for a single backlink, just visit the social bookmarking site and submit your link.

Simple one-way backlinks are useful, but the real action happens when you use a social bookmarking strategy. You do this by leveraging the power of social networking, combined with interesting content, to boost your website’s exposure.

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Eric Vogel: Why You, as a Business Owner, Should Be Using Social Media

Popular Social Media sites are hitting the mainstream. You can’t listen to the radio or watch TV without hearing terms like Twitter, Facebook or Tweeting. CNN, Ashton Kutcher, Ellen Degeneres and even Oprah are on and talking about them. A recent episode of “My Boys” centered around the topic of Facebook. Every character had a different opinion about the relevance of Facebook to his or her life or work. And that really mirrors life. In every circle there are people who love social media and there are those who just don’t get it. There are some who would only use it for socializing while others are fully on board and utilizing it for their business.

As a Social Media Consultant, I spend hours researching and evaluating these sites and associated applications and am definitely of the mindset that every business should be utilizing these tools to create a presence online.

Let’s go over just three of the main reasons why businesses should use social media.

1. Branding

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Carrie Wilkerson: Next Up — Social Media! What’s all the HYPE about?

Don’t Wait to Figure it Out

I am a case study in, “Don’t wait until you have it figured out before you take action.”

That being said, I take massive action, and when I don’t get the results I hoped for, I evaluate, readjust, and take more massive action. This seems to work for me.

Somehow, I have grown my online audience and lists to about 100,000 people with no paid traffic. (Shhh, don’t tell John Reese or those Stomper folks.) I used traditional list-building methods for building a list of 24,000 in my first 10 months online.

Now let me tell you how I doubled that list again in 6 months….two words – SOCIAL MEDIA!

Let me explain!

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David B King: Top 3 Social Media Success Drivers

Social Media is changing the way information is transferred online and it is effecting our businesses more and more in either a negative or positive way. In this article I am going to share what I feel are the top 3 most important success drivers in social media for you and your business. I know that if you take action on these and implement them correctly your business will grow from referrals and buzz from these different social media websites.

The First thing that a lot of companies get wrong right off the bat is their image. Have you ever seen a company and checked out some of their social media profiles and then thought differently of them after you saw what their social presence online was? I sure have!

It is extremely important to have a professional image in social media, you want to have the design tailored to what you want your business to portray to the marketplace. Some companies have social media profiles but have plain backgrounds and nothing is really complete in the profile. It is extremely important to fill brand your business and establish a image in the prospects mind. If I see a company with a free background i think of cheap products or services and i won’t even bother doing business with them. If they cannot represent themselves as a business who would want to do business with them?

Your image plays an important role not only in branding yourself but it plays an important role in the prospects mind. Prospects see you as an established company or they see you as amateurs. By branding yourself and your image you have that positioning that the prospect is looking for and your conversion rate for everything get’s bumped automatically. Simply put, fill in your social media profiles and get a custom design to brand and establish yourself.

The next thing I want to talk about is important for you to understand from a long-term business growth mindset.

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Sterling & Jay: How to Quickly and Easily Get Your Customers to Buy Ten Times More

Here’s an easy way to significantly increase sales. Unfortunately, the *majority* of businesses completely overlook a critical element of sales and their businesses suffer for it. What is this critical piece of business wisdom and marketing prowess? It’s probably more obvious than you realize.

Sell what your market *wants* most.

That’s it. Are you let down? Seem too easy? Well then why do so many people get this wrong?

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Michael Copeland: Getting Back to Basics

For me, getting back to basics means to take off all that extra gear you have on and just go for a walk.  Just take a step.  Just one step in the right direction, the direction you want to go with your business.

As Internet Marketers, we learn too much.  We know too many techniques and tactics.  We can’t launch without this or that.  We have to have the right button, and graphics, and audio, and video.  We need to know copywriting, auto responders, affiliate programs, and lots of other stuff.

Let me tell you something:  NO YOU DON’T

You do not need any of that stuff to launch a product or service online.

No matter if you have a brick and mortar business or are solely online, these are the things you need to make money online:

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Ross Goldberg: The Ultimate Leverage For Any Internet Marketer

Would you believe that one single thing can make your business either easier or nearly impossible?  Relationships and connections are more important with an internet based business than with an offline company.  It can literally make or break the future of your company, generate massive amounts of income, or cost you dearly if you don’t have the right relationships in place.

The key to success with business relationships is to make it about more than business.  If I walked up to you and said “Hey!  I have a great product you should recommend to your friends and customers right away!”, you would laugh to the point of tears.  It isn’t about your offer or product, it’s about you and the person you want to work with.

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Jeff Wyrick: The “Key” To Online Marketing Starts In The Words

This article is written to help;
….anyone that’s read more than one ebook, listened to more than one audio or watched more than one video about internet marketing in hopes that they will learn how to market their products or services.
This also applies to affiliate marketing, joint venture partnership, mlms or any other form of referral based promotions that will bring you either a one-time payment or a recurring income.
Yes, keywords are THAT important!  So pay attention.

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Matt Bacak: The Internet Millionaire Business Model

On the internet I’m known as “The Powerful Promoter” because I made my first $1,000,000 promoting other people’s products.  I make millions every year online.  I’ve been invited to speak at some of the biggest IM events such as the World Internet Summit.  I’ve been a #1 Bestselling Author.  Last year I did a one week promotion that set a record for the largest customer acquisition in the history of the IM industry-14,987 units sold in 7 days.

However, here’s something others probably don’t think about when they think of me.  Years ago I went totally bankrupt and lost everything I had.  I remember how it was to get a website up and pray that people would buy my products.  I remember the frustration of being short on my bills, the pressure I felt from my family who said to go get “a real job,” and not having the money to buy my kids birthday and Christmas presents.

One day when I felt like giving up, I took a good hard look at myself in the mirror and thought about exactly how things got so bad.  I had been using the Bankruptcy Model in my business.  What is the Bankruptcy Model?  It’s a business plan where you jump on the bandwagon for every new money making method you discover.  You hear about making money selling Forex information, so you jump into the Forex Market.  You hear about flipping domains, so you go buy 200 new domains.  And on and on and on.

Here’s one reason why the Bankruptcy Model doesn’t work.  Because you aren’t able to build any leverage or resources that feed off one another.  Instead you do the opposite by stretching yourself thinner and thinner like a rubber band until you pop and go bankrupt.  Using the Bankruptcy Model, everything you’re doing doesn’t contribute to building the same business.  You spread yourself in several directions that are unrelated to each other.  Can’t you see how that would cripple you financially instead of skyrocketing your income through the roof?

By analyzing the Bankruptcy Model in my own business, I knew I needed a new focus, something that would build a real business.  So I went searching for the answers.  I would listen to the stories of those who had made it big because they had an email list, watching them make a lot of money sending out emails all the while wishing it was me.

That realization was powerful, but perhaps my biggest realization came to me one day when I had the privilege of talking to a billionaire.  I asked him, “How do you make billions?”  He leaned over and whispered this secret to me, “Matt, if you want to make money, then sell products and services, but if you want to become insanely rich, then create and control markets.”  At that point a light bulb went off in my head.  Building an e-mail list is like creating a market that you can control and that’s why it must work, I thought.

I dropped the Bankruptcy Model on its ugly head, and everything I did from that day on contributed to building my e-mail list—to creating and controlling one market so I could become insanely rich like the billionaire told me.  Finally, I had truly discovered the Internet Millionaire Business Model.  Here are 3 tips that will help you use the same model that made me my first million and continues to make me millions to this day.

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